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Zara Warehouse

The Massive Success of Zara

Fashion used to be sold in four seasons. Zara wants you to buy for one-hundred-and-four. New clothes arrive in every store twice a week — days known by fans as “Z Days” — and fuel the need to turn over your wardrobe.

The brand’s global distribution centre, also in Spain, moves 2.5 million items per week. Nothing remains warehoused longer than 72 hours.